You are to take on the position of the Event Manager for an Ultimate Fighting Championship (UFC) event. You are to be keenly aware of everything taking
place at this event from the moment people arrive until the moment they have left your premises.
Your goal is to ensure that people leaving this event have gotten more than their money’s worth –
and will want to return in the future. Thus, you are to observe and analyze the event using this
overarching question as your filter: What made this event a memorable experience, and what
can be done to improve the overall experience for those in attendance?
Overarching Question:
What made this event a memorable experience, and what can be done to improve the overall
experience for those in attendance?
Sub-Questions:
1. What was the service like from entry to exit (based on observations and personal requests
for service)?
2. What was done at this event to engage the audience?
3. Were there any factors that appealed to any or all of the five senses (touch, smell, taste,
hearing, sight)?
4. Was anything done at the event that contributed to both the overall experience and the
functioning of the event? (ex: pre-event activity that encouraged participants to arrive
early to relieve traffic congestion)
5. Were there certain parts of the event that appealed more to certain segments of the
audience and not others?
6. What could be done to improve the overall experience of this event?
7. What was the pre-event atmosphere like for this event? (organized, chaotic,
nervous, calm, etc. – describe with examples)
8. Biblical foundations application section (minimum of 500 words)
Reminders:
1. Be sure your paper is organized. Use subheads throughout your paper. The subheads
should guide me through the paper. Most often, the subheads will be the questions
identified on the guidelines listed above – but feel free to use sub-subheads whenever
necessary. It needs to be obvious you answered each question – so use subheads.
2. Make sure your introduction paragraph takes me there – time, place, date, ticket price,
etc.
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3. Use multiple examples. Any time you can use an example to illustrate your point or
observation, do so.
4. Be sure to assess the level of “customer service.”
Prepare the final paper using the following guidelines:
• 2,475 words minimum
• APA-compliant formatting, including title and reference pages
• Include Biblical Foundations application section (500 words minimum)
• Minimum of eight scholarly references
You are to take on the position of the Event Manager for an Ultimate Fightin
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