Cultural analysis

In this project we will develop a country profile for a Canadian company – Lululemon. For penetrating international markets, the key challenge is to understanding several aspects of the foreign country which is Indonesia. The country profile will includes 3 parts:
1. Cultural Analysis
2. Economic Analysis
3. Competitive Analysis. My part is to complete the first 5 parts of the cultural analysis which are Introduction, Brief discussion of the country’s relevant history, Geographical setting, Social institutions and Religion and aesthetics. I will also be needing the sources of information relevant to my part. I will be attaching a reference paper which will have all the above mentioned 5 parts and its sub parts which will make it easier.


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