(4) provide the ceo with advisory guidelines that may support him/her with risks of impaired judgment and decision making related to the crisis situation.

Building the reputation of your organization takes decades while a poorly managed crisis can destroy it in minutes. It is important for all health care executives to carefully consider their operations, markets, risks, strengths and weaknesses, and to be prepared to manage situations that could become crises. The purpose of this case is to understand several factors which impair judgment and decision making in a crisis situation. During the administrative exercise, you will be asked to manage the communications of an unfolding crisis and then develop a press release describing the situation and what the company plans to do to correct the problem. You must also prepare the CEO with a list of anticipated media questions.
Prepare an 1,000-1,250 word research brief that (1) summarizes a previous real world case and then (2) discusses the implications of this event for your fictitious healthcare organization. (3) develop a press release describing the situation and what the company plans to do to correct the problem. (4) provide the CEO with advisory guidelines that may support him/her with risks of impaired judgment and decision making related to the crisis situation. (5) finally, prepare the CEO with a list of anticipated media questions and robust Responses.
Follow APA style guidelines for cover page, citations, and the reference page. An abstract is not required for this paper. Prepare your essay in MS Word with 1-inch margins on all sides, double-spaced and 12 pt. Times New Roman font. Please note that the 1250-word limit pertains to the body of the paper.


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